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10 reasons Social Media Marketing can help your small business

Updated: Feb 17, 2022

1.) Social Media has the power to increase your company's exposure. This is great news for you as a business owner, because more exposure equates to more reach, and more reach, means more sales, and revenue. Let's be honest, why wouldn't you want more sales and revenue?

2.) Brand impact has the potential to inspire trust and value, therefore, an increase in sales. The more people become familiar with your brand, the greater the chances the'll buy in the future. Use design and creative communication to convey a message to an audience.

3.) Social Media influences in the buying decision. Increasing sales and revenue is really important, but more so is a social media presence. For example, if you sell cute bows for little girls online, and you post images on social media of your cute little girls who wear your product on their hair, chances are you will really influence mom's to buy!

4.) Great imagery is the driving force behind marketing today. Nike is the first to model this. For example, remember the Nike magazine spread with the athlete wearing Nike workout clothes, sneakers, and the compelling “just do it” quote? If you know what i'm talking about, this is Brand Impact! The image and message of "Just do it" sticks. It inspires people to want to work out and to accomplish athletic achievement. The brand experience is shaping the way you view Nike.

5.) Social media helps with Search Engine optimization. When you are consistent in posting daily on Social Media platforms like Facebook, Twitter, Instagram, Google+, LinkedIn, etc. it helps increase your search engine ranking!

6.) Posting daily helps build your company presence and showcases what you know and have to offer. We suggest you post a minimum of 1-2 times per day.

7.) Increase credibility and authority in your niche. With all of the noise and happenings on social media, we highly suggest you include a nice image with each post. This helps give your company an image and voice. The more you stand out, the higher the chances you will increase your following and in turn, you will get new business.

8.) Sharing information through social media can help you promote your product/service. Yes, that's right! And think of all of the new clients you will gain through sharing valuable content that people cant help but read.

9.) Hashtags help with Search Engine Optimization. Use relevant hashtags on your posts. For example, if you own a beauty salon in Seattle, WA, use hash-tags such as #SeattleBeautySalon, #hairServices, etc.

10.) Social Media allows you to connect with your audience anytime and anywhere. Today, people want immediate communication. Welcome to the internet and social media world guys. People want to interact and engage with businesses directly and this is why it is really important to nurture your social media channels and start building your presence! Trust begins with your brand positioning and social media presence.

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GoArtSplash, serving Tri-Cities, WA | Kennewick, Pasco, Richland and surrounding areas + virtually across the states

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